Are High-End Agents Better Realtors?

I got a call from a San Mateo home seller that’s dissatisfied with their Realtor.  Why?  Well, the house hasn’t sold.  That would make anyone unhappy.

She asked me if I thought that hiring an agent from Alain Pinel was a bad idea to sell a house in Shoreview.  Hmm.  Is it a bad idea to hire an agent that’s perceived to sell expensive houses to sell a house that’s not?

I used to work at Alain Pinel.  Are the agents different?  Am I different working at RE/MAX than I was when I was working at Alain Pinel?

She asked if I thought that the agent would be paying more attention to her high-end client than her client who is not.

Do we sell expensive houses differently than not expensive houses?

I’ve sold expensive houses and not expensive houses.  Do I do things differently?  Is the marketing different?  Am I different?  Do I treat the client differently?  Is the advice I give different?

Clients and their houses should be looked at on an individual basis.  Marketing should be looked at that way too.  The way you treat someone isn’t different whether they’re selling a studio condo or a bazillion dollar mansion.

A house sitting on the market doesn’t do anyone any good.  Nobody wants that.  The longer the house sits there the more unhappy the seller  – and the agent.

I don’t have any personal knowledge of what this agent has done to sell the property but my expectation is that she’s done everything she can – expensive house or not – to get the results she promised.  Who you hire as your Realtor has less to do with the company and more to do with the individual agent who’s working for you.

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